Visual communication experts visit SBU for “Eyes on the Prize” lecture

By Caitlyn Morral

On Thursday, Oct. 29, St. Bonaventure University hosted a presentation, “Eyes On the Prize,” in the Regina A. Quick Center for the Arts on the topic of visual communications and its increase in development. The presentation, hosted by marketing and communications consultant Aimee J. Lewis and president of McDougall Communications Mike McDougall, emphasized the importance of visuals in today’s world of communication.

The lecture began with a slideshow of a variety of smart phone applications that incorporated the use of a phone’s camera. One such app, called “Like That Pet,” allows users to take a picture of an animal that they would like to have as a pet of their own. The app will then find shelters that have similar looking animals that the user can adopt and bring into their own home.

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